Name and address of the data controller:
The controller, as defined in the EU General Data Protection Regulation and other data protection regulations, is:
We Respect Your Data!
When you view and use our site without registering or explicitly providing information, we process the data transmitted to us with each request from your browser (see below „Log Data“). If you expressly provide us with personal data (e.g., through our contact form), this is done exclusively for the purpose of the request or the respective order. Please note that data transmission over the Internet can never be fully protected against third-party access.
Below, we would like to explain in more detail which data we process, when, and for what purpose. We explain how our offered services work and how the protection of your personal data is ensured.
Legal Basis for the Processing of Personal Data:
If we obtain the consent of the data subject for processing personal data, Art. 6 para. 1 lit. a GDPR serves as the legal basis. For the processing of personal data necessary for the performance of a contract to which the data subject is a party, Art. 6 para. 1 lit. b GDPR serves as the legal basis. This also applies to processing operations that are necessary for the implementation of pre-contractual measures.
If the processing of personal data is necessary to fulfill a legal obligation to which our company is subject, Art. 6 para. 1 lit. c GDPR serves as the legal basis. In cases where vital interests of the data subject or another natural person require the processing of personal data, Article 6(1)(d) GDPR serves as the legal basis. If the processing is necessary for the performance of a contract to which the data subject is a party or for the implementation of pre-contractual measures taken at the data subject’s request, Article 6(1)(b) GDPR is the legal basis.
If the processing is necessary for compliance with a legal obligation to which our company is subject, Article 6(1)(c) GDPR serves as the legal basis. In situations where the processing is necessary for the purposes of the legitimate interests pursued by our company or a third party, and these interests do not override the interests, fundamental rights, and freedoms of the data subject, Article 6(1)(f) GDPR serves as the legal basis for data processing.
Data Deletion and Storage Duration:
Personal data of the data subject will be deleted as soon as the purpose of storage no longer applies. Storage may also take place if provided for by European or national laws or other regulations to which the controller is subject. Data will also be blocked or deleted if a storage period prescribed by the aforementioned regulations expires unless there is a need for further storage of the data for the conclusion or fulfilment of a contract.
You have the right to free information about your stored personal data, as well as the right to correction, restriction of processing, or deletion of this data. You also have the right to data portability. Finally, you have the right to lodge a complaint with the data protection supervisory authority regarding the processing of your personal data by us.
We also inform you that, in accordance with legal requirements under Art. 21 GDPR, you have the right to object to future processing of your personal data at any time. The objection can be made, in particular, against processing for the purposes of direct marketing.
Provision of Information:
For questions regarding the collection, processing, or use of your personal data, for information, for the correction, blocking, or deletion of data, as well as for the revocation of any granted consent or objection to a specific use of data, please contact us using the following email address: avci(at)arsnovamedia.com
The automatic collection and storage of log data by the provider of internet services (provider) occur because the processing of this data is technically necessary to display our website to you and to ensure its stability and security. Log data includes the following information:
– Date and time of each request
– Internet address (URL) requested
– URL visited by the visitor immediately prior
– Browser and language used
– Operating system used and its interface
– IP address and hostname of the visitor
– Access status / http status code
– Amount of data transferred in each case
Transmission of this data to us occurs automatically and cannot be reasonably associated with your person. The legal basis for processing this data is our legitimate interest pursuant to Art. 6(1)(f) GDPR, as these data processing activities are necessary for the operation and display of the website. The data is deleted as soon as it is no longer required to achieve the purpose of its collection. In the case of data collection for the provision of the website, this occurs when the respective session is terminated. The collection of data for the provision of the website and the storage of data in log files are mandatory for the operation of the website. Therefore, there is no option for the user to object.
To make your visit to our website attractive and enable the use of certain functions, we use so-called cookies. These are small text files that are stored on your device and store certain information for exchanging data with our system. The legal basis for processing this data is Art. 6(1)(f) GDPR. Some of the cookies we use are deleted after the end of the browser session, i.e., after closing the browser (transient cookies). These include, in particular, session cookies. These store a unique identifier (session ID). This session ID allows various requests from your browser to be assigned to a common session. This enables your device to be recognized when you return to our website during a session. Session cookies are also deleted when you log out.
Other cookies remain on your device for a specified period and allow us to recognize your browser or device on your next visit (persistent cookies).
If you view content using the Flash plugin, Flash cookies may be used. These are not captured and stored by your browser but by the Flash plugin itself. If you do not want Flash cookies to be processed, you must install a corresponding add-on, such as „Better Privacy“ for Mozilla Firefox (https://addons.mozilla.org/de/firefox/addon/betterprivacy) or the Adobe Flash Killer Cookie for Google Chrome.
Configuring Cookie Settings in the Browser:
You have the option to prevent the storage of cookies on your computer through corresponding browser settings. Each browser manages cookie settings differently, and this is described in the help menu of each browser, explaining how to change your cookie settings. You can find this information for the respective browsers at the following links:
Internet Explorer™: http://windows.microsoft.com/de-DE/windows-vista/Block-or-allow-cookies
Encryption via SSL:
For security reasons, our website uses SSL encryption (Secure Sockets Layer). This ensures that transmitted data is protected and cannot be read by third parties. You can recognize successful encryption by the protocol designation in the browser’s status bar changing from „http://“ to „https://“ and a closed padlock icon being visible.
Web Hosting via IONOS:
The legal basis for this is our legitimate interest in the operation and maintenance of the security of these websites, according to Art. 6(1)(f) GDPR.
If you leave a comment on our website, the following data will be stored in connection with it:
- Date and time of the comment
- Your email address
- Your IP address
Your IP address is deleted after one week. The storage of the IP address is necessary for us to defend against third-party liability claims if potential publications in the comments represent unlawful content. We require your email address to be able to contact you in case third parties object to your comments as unlawful. The legal bases are Art. 6(1)(b) and (f) GDPR.
This website uses the services of MailChimp for the dispatch of newsletters. The provider is the Rocket Science Group LLC, 675 Ponce De Leon Ave NE, Suite 5000, Atlanta, GA 30308, USA. MailChimp is a service that can be used to organize and analyze the sending of newsletters. When you enter data for the purpose of receiving newsletters (e.g., email address), this data is stored on MailChimp’s servers in the USA.
MailChimp is certified under the „EU-US Privacy Shield.“ The Privacy Shield is an agreement between the European Union (EU) and the United States that aims to ensure compliance with European data protection standards in the USA.
With the help of MailChimp, we can analyse our newsletter campaigns. When you open an email sent with MailChimp, a file contained in the email (known as a web beacon) connects to MailChimp’s servers in the USA. This allows us to determine whether a newsletter message has been opened and which links may have been clicked. Additionally, technical information is collected (e.g., time of retrieval, IP address, browser type, and operating system). This information cannot be assigned to the respective newsletter recipient. It is used solely for the statistical analysis of newsletter campaigns. The results of these analyses can be used to better tailor future newsletters to the interests of recipients.
If you do not want MailChimp to analyse your data, you must unsubscribe from the newsletter. We provide a corresponding link for this purpose in each newsletter message. Additionally, you can also unsubscribe from the newsletter directly on the website.
Data processing is based on your consent (Art. 6(1)(a) GDPR). You can revoke this consent at any time by unsubscribing from the newsletter. The legality of the data processing operations already carried out remains unaffected by the revocation.
For contact and communication, we offer a chatbot known as ManyChat. The chatbot is software provided by ManyChat Inc., 220 Golden Oak Dr, Portola Valley, CA, 94028, USA. ManyChat is accessible via the „Facebook Messenger“ platform and provides information or responds to users‘ questions.
When you contact us via ManyChat, we may process your personal data. In this case, your Facebook ID is stored in our system, allowing us to identify which users communicate with ManyChat and when. Additionally, we store the content of your communication exchanged with ManyChat. Furthermore, we automatically receive access to your „public information“ stored on Facebook. This includes your name, profile and cover photos, gender, networks, username (Facebook URL), and user ID (Facebook ID). We use this information solely to operate ManyChat, enabling personalized interactions, for example.
If you activate information with regular messages on ManyChat, you have the option to unsubscribe from the information at any time for the future. ManyChat informs you about the possibility to unsubscribe, or alternatively, you can initiate the unsubscribe process with the command „Unsubscribe.“
The aforementioned information is stored on our server and is only used to operate our ManyChat and optimize ManyChat for response quality.
Upon unsubscribing from ManyChat messages, your data is deleted from the directory of message recipients. Chat logs are anonymized by automatically deleting usernames and user IDs after 14 days.
We use ManyChat based on § 7 Abs. 2 Nr. 3 UWG, Art. 6 Abs. 1 lit. a), Art. 7 GDPR when obtaining consent from users for usage (applicable when users are asked for and grant consent, e.g., for ManyChat to regularly send them messages). If we use ManyChat to respond to user inquiries about our services or our company, this is done according to Art. 6 Abs. 1 lit. b GDPR. In all other cases, we use ManyChat based on our legitimate interests in optimizing ManyChat, personalizing user interactions for information, advertising, and marketing purposes, as well as enhancing the positive user experience, according to Art. 6 Abs. 1 lit. f GDPR.
„Share“ Function for Social Media Networks:
We utilize the „share“ function on our website for the following social media channels:
- Google Plus
To share our content on social networks, we use the privacy-compliant WordPress plugin „Shariff Wrapper,“ which does not process personal data. Only when actively clicking on the respective buttons, information is transmitted to the social network. This ensures that unwanted and automatic data transmission to the corresponding social networks does not occur during the visit to our pages. The legal basis for this processing is our legitimate interest (according to Art. 6 Abs. 1 lit. f GDPR).
Facebook/Instagram Page Plugin:
When you visit our website, a connection between your browser and Facebook servers is established via the plugin. This informs Facebook that you are visiting our website with your IP address. If you click the Facebook „Page Plugin“ while logged into your Facebook account, content from our pages will be linked to your Facebook profile. Through these features, Facebook is able to associate your visit to our website with your Facebook account. If you are not a member of Facebook, there is still a possibility that Facebook may obtain and store your IP address. As the provider of the pages, we have no knowledge of the content of the transmitted data or its specific use and the duration of storage by Facebook. To prevent Facebook from associating your visit to our website with your Facebook account, please log out of your Facebook account. Additionally, any Facebook cookies in your browser should be deleted. The legal basis for processing the data is our legitimate interest according to Art. 6 Abs. 1 lit. f GDPR, as we aim to offer an appealing online presence and various contemporary interaction options. General information about data processing by Facebook can be found here: https://www.facebook.com/policy.php. Further information and details about the Facebook Pixel can be found here: https://www.facebook.com/business/help/651294705016616 . Facebook is certified under the Privacy Shield, providing a guarantee of compliance with European data protection standards https://www.privacyshield.gov/participant?id=a2zt0000000GnywAAC&status=Active
Instructions for deleting cookies in Microsoft Internet Explorer: https://support.microsoft.com/de-de/help/278835/how-to-delete-cookie-files-in-internet-explorer
Instructions for deleting cookies in Safari: https://support.apple.com/en-us/HT201265
Our website uses YouTube features. When you visit our site, a connection to YouTube servers is established, and information about which of our pages you have visited is transmitted to the YouTube server. If you are logged into your YouTube account, you give YouTube the ability to directly associate your user behaviour with your personal YouTube profile. By logging out of your YouTube account, you can avoid this. The data collected by YouTube is transmitted to the USA, which, according to the GDPR, is considered a third country with an uncertain level of data protection. We have no knowledge of the further processing and duration of storage.
The service is operated by YouTube LLC, 901 Cherry Ave., San Bruno, CA 94066, USA; a company that belongs to Google (Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland).
Our website uses Vimeo functions. When you visit our site, a connection is established to Vimeo servers, and it transmits which of our pages you have visited. If you are logged into your Vimeo account, this gives Vimeo the ability to directly associate your user behaviour with your personal Vimeo profile. You can avoid this by logging out of your Vimeo account. The data collected by Vimeo is transferred to the USA, which, according to the GDPR, is considered a third country with an uncertain level of data protection. We have no knowledge of the further processing and the duration of storage.
Our website uses Twitter features provided by Twitter Inc., 1355 Market Street, Suite 900, San Francisco, CA 94103, USA.
This website uses Google Analytics, a web analytics service provided by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland („Google“). Google Analytics uses so-called „cookies,“ which are text files placed on your computer, to help the website analyse how users use the site. The information generated by the cookie about your use of the website will generally be transmitted to and stored by Google on servers in the United States. The USA is considered a third country with an uncertain level of data protection under the GDPR. However, if IP anonymization is activated on this website, your IP address will be truncated by Google within member states of the European Union or in other contracting states of the Agreement on the European Economic Area before being transmitted. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and truncated there. On behalf of the operator of this website, Google will use this information to evaluate your use of the website, to compile reports and statistics on website activity, and to provide other services related to website usage and internet usage to the website operator. The IP address transmitted by your browser as part of Google Analytics will not be merged with other data from Google.
You can prevent the storage of cookies by adjusting your browser software accordingly; however, we would like to point out that, in this case, you may not be able to use all the functions of this website to their full extent.
Furthermore, you can prevent Google from collecting the data generated by the cookie and related to your use of the website (including your IP address) and from processing this data by downloading and installing the browser plug-in available under the following link: http://tools.google.com/dlpage/gaoptout?hl=de
Alternatively, to the browser plugin or within browsers on mobile devices, you can click this link to opt-out from being tracked by Google Analytics within this website in the future: [Google Analytics Opt-Out] (https://tools.google.com/dlpage/gaoptout ). An opt-out cookie will be placed on your device. If you delete your cookies, you will need to click this link again.
This website uses Google Analytics with the extension „_anonymizeIp“. As a result, IP addresses are processed in truncated form to exclude the possibility of direct personal reference. If any data collected about you is personally identifiable, it is immediately excluded, and the personal data is promptly deleted.
We use Google Analytics to analyse and regularly improve the use of our website. The statistics obtained help us to improve our offer and make it more interesting for you as a user. Google is certified under the Privacy Shield Agreement, which provides a guarantee of compliance with European data protection law https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&status=Active.
To protect your personal data, we have concluded a data processing agreement in accordance with Art. 28 GDPR and a specific supplementary agreement with Google.
User terms: http://www.google.com/analytics/terms/de.html
Privacy overview: http://www.google.com/intl/de/analytics/learn/privacy.html
Additionally, this website uses Google Analytics for cross-device analysis of visitor traffic, which is carried out through a user ID. You can disable the cross-device analysis of your usage in your customer account under „My Data,“ „Personal Data.“
Facebook/Instagram Pixel and Facebook Custom Audiences
On our website, we use Facebook Conversion Tracking, the so-called „Facebook Pixel,“ for the purpose of analysing and optimizing our site. The provider of these services is Facebook Inc., 1 Hacker Way, Menlo Park, CA 94025, USA. If you are located in the EU, the provider of these services is Facebook Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland (hereinafter „Facebook“).
The use of the Facebook Pixel allows Facebook to identify and determine the visitors to our website as a potential target audience for displaying ads (so-called „Facebook Ads“). We use the Facebook Pixel to show Facebook Ads only to users who have shown an interest in our website or who have certain characteristics (interests determined based on visited websites, etc.). We transmit this information to Facebook, creating so-called „Custom Audiences.“ Through the use of the Facebook Pixel, we aim to ensure that our Facebook Ads correspond to the potential interests of visitors and are not perceived as a nuisance. By using the Facebook Pixel, we can statistically track the effectiveness of Facebook Ads and conduct market research. We analyse whether visitors are redirected to our website after clicking on a Facebook Ad, determining if a so-called „Conversion“ takes place.
For information on data processing by Facebook, refer to their general policies: https://www.facebook.com/policy.php. More details about the Facebook Pixel are available here: https://www.facebook.com/business/help/651294705016616. Facebook is certified under the Privacy Shield, providing a guarantee of compliance with European data protection standards https://www.privacyshield.gov/participant?id=a2zt0000000GnywAAC&status=Active.
You can object to the collection by the Facebook Pixel and the use of your data for displaying Facebook Ads. To adjust the types of ads you see on Facebook, visit the Facebook page and follow the instructions for settings related to interest-based advertising: https://www.facebook.com/settings?tab=ads. These settings are platform-independent, meaning they apply to all devices such as desktop computers or mobile devices.
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